Sales Team Lead

Scale your team's LinkedIn outreach without the chaos

Each rep connects their own profile. You get campaign analytics and usage visibility. No credential sharing, no compliance headaches, no €99/seat pricing.

Challenges you know too well

Sound familiar? Here's how Crispy solves each one.

No visibility into team activity

You have no idea how many connection requests each rep is sending or what their response rates look like.

Solution: Crispy's analytics tools show per-rep activity, campaign performance, and response rates in one dashboard.

Credential sharing risks

Reps share LinkedIn passwords with automation tools, or worse — with each other. IT and legal hate it.

Solution: Each rep connects their own LinkedIn via Chrome extension. No passwords shared. Each account is isolated.

Legal and compliance risk

Scraping tools store prospect data in third-party databases. GDPR and your legal team say no.

Solution: Crispy never stores LinkedIn data. Stateless by design — data flows through but is never persisted. Legal signs off in a day.

Cost at scale

At €99/seat, a 10-rep team costs €990/mo. That's your entire tool budget blown on one platform.

Solution: Team plan starts at €29/seat with volume discounts. A 10-rep team costs €250/mo — 75% less.

Onboarding friction

New reps take weeks to learn complex automation dashboards. They abandon the tool and go back to manual.

Solution: Reps use AI agents (Claude, Cursor) with natural language. No dashboard to learn — just describe what you need.

How it works

From setup to results in 5 steps.

1

Create your organization

Sign up for Team plan. Create your org and set team-wide outreach guidelines and safety limits.

2

Invite your reps

Send invite links. Each rep connects their own LinkedIn profile — takes 2 minutes per person.

3

Scope permissions

Assign permission levels per rep: read-only for analysts, outbound for SDRs, full access for senior reps.

4

Run campaigns

Reps create and manage campaigns via AI agents. Automated sequences with connection requests and follow-ups.

Example prompt

Create a campaign targeting CTOs at mid-market companies in our ICP. Send connection request, wait 3 days, then follow up.

5

Track team performance

Pull analytics across all reps — connection rates, response rates, meetings booked. Identify top performers and winning templates.

Example prompt

Show me each rep's campaign stats for this month sorted by reply rate

Key tools for sales team leads

Each tool is available as an MCP tool for AI agents or as a REST API endpoint.

Create Campaign

Write

Create a new campaign for tracking outbound LinkedIn actions. Campaign IDs are user-defined slugs (e.g. 'q1-fintech-outreach'). Once created, tag any send_message, send_invitation, create_post, or other action with the campaign_id to track performance.

create_campaign

Get Campaign Stats

Read

Get detailed campaign performance stats: action counts by tool type, daily breakdown of activity, and per-account breakdown for multi-account setups. Supports a configurable lookback window for time-bounded reporting.

get_campaign_stats

Send Connection Request

Write

Send a LinkedIn connection request to someone. Optionally include a personal message (max 300 characters) to increase acceptance rates. Automatically resolves profile URLs and slugs to provider IDs. Supports campaign tagging for tracking outbound connection activity.

send_invitation

Send Message

Write

Send a message in an existing LinkedIn conversation. Requires the chat_id from list_conversations. Supports campaign tagging for tracking outbound activity. Use start_conversation instead to message someone you haven't chatted with yet.

send_message

Get Activity Analytics

Read

Get a daily outbound activity summary: invitations sent, messages sent, posts published, and more. Aggregated from usage logs to show how actively you're using LinkedIn through Crispy. Useful for monitoring team activity and ensuring daily limits aren't being approached.

get_activity_analytics

Search LinkedIn People

Read

Search LinkedIn's full people directory by keyword, job title, company, location, industry, and more. When a Sales Navigator subscription is detected, advanced filters like seniority level, years of experience, and recent job changes are automatically available. Results include name, headline, profile URL, and connection degree.

search_people

Example prompts

Copy these into Claude, Cursor, or any MCP client to get started.

Campaign setup

Create a 3-step campaign: connect with a note about their recent funding round, wait 3 days, send a value prop message, wait 5 days, send a breakup message.

Team analytics

Pull activity analytics for all team members this week — connection requests sent, messages sent, and response rates.

Territory assignment

Search for VP of Sales at companies in DACH region with 100-500 employees. Split the list across my 5 SDRs.

Template testing

Compare reply rates across our 3 campaign templates this month. Which opening line performs best?

Team plan from €29/seat/month

Unlimited API calls, per-rep profiles, campaign management, and analytics. Volume discounts kick in at 6 seats.

Expandi: €99/seat. HeyReach: €79/seat. Crispy Team: €29/seat (or €19/seat at 51+).

View pricing

Frequently Asked Questions

How do reps connect their LinkedIn accounts?

Each rep installs the Crispy Chrome extension and clicks Connect. Their LinkedIn session is linked to their seat — no passwords shared with anyone.

Can I control what each rep can do?

Yes. Permission scoping lets you assign read-only, outbound-only, or full access per rep. Analysts can pull data without sending messages.

What happens if a rep leaves the team?

Remove their seat from your org. Their LinkedIn profile is disconnected immediately. Campaign data stays in your org for reporting.

Is there a risk to our company LinkedIn accounts?

Crispy enforces per-account safety limits that match LinkedIn's own thresholds. No rep can exceed safe daily limits even if they try.

How does billing work with volume discounts?

1-5 seats: €29/seat. 6-15 seats: €25/seat. 16-50 seats: €22/seat. 51+ seats: €19/seat. Annual billing saves an additional 20%.

Stop paying €99/seat for tools that don’t talk to AI

Connect your first LinkedIn profile in under 5 minutes. All 43 tools from €19/mo.